St. Moritz Dental wanted predictable new patient acquisition through organic search while reducing missed calls and improving booking performance. They wanted a full system that connected traffic → inquiries → booked patients.
Moritz Dental had inbound demand but no unified system to capture, route, or measure it.
Overflow and after-hours coverage — every call answered, no patient lost to a missed ring.
Speed, UX, CTA clarity, and booking structure rebuilt for mobile-first patient journeys.
Service and location pages targeting high-intent local searches beyond branded queries.
Organic, GBP, calls, forms, and bookings — all tracked in one reporting view.
Before vs. after across call handling, organic growth, conversions, and site performance.
| Metric | Before | After | Change |
|---|---|---|---|
| Missed call rate | 19% | 0% | ↓ Eliminated |
| Calls answered within 10 seconds | 46% | 88% | ↑ +42 pts |
| After-hours bookings captured | 6% | 23% | ↑ +17 pts |
| Organic sessions / month | 8,420 | 13,980 | ↑ +66% |
| Google Top 3 rankings | 12 | 31 | ↑ +19 keywords |
| New patient form submissions / month | 96 | 154 | ↑ +60% |
| GBP calls / month | 214 | 342 | ↑ +60% |
| PageSpeed mobile score | 54 | 89 | ↑ +35 pts |
We saw a clear jump in calls and bookings while the front desk felt less overwhelmed. The reporting finally shows what's working.
